1. Each working day, you receive your individual topic overview

 

Through the graphic representation, you see right away which topics are currently popular in your online community.

The size of the topic combs is equivalent to the significance of each particular trend. In the example above, “12-jähriger Bub vermisst” (12-year-old boy missing) is more relevant to users than “Parteitag in Bonn” (party congress in Bonn).

The clear, visual representation of the topic overviews allows their easy integration in editorial conferences and team meetings.

2. Discover the online content behind the trend

 

A click on the single topic combs shows which concrete online contents resulted in the topic trend.

A trend is based on single articles, posts, photos or videos that are currently circulating in your extended online community.

On the other hand, it might be composed of several pieces of online content that each deal with that particular topic.

In the example above, the trend “Merkel-Song” is based on a single viral video, whereas the topic trend “Angela Merkel” was generated by several media articles and social media posts about the chancellor.

3. Get inspired!

 

Trend in an example online community on April 27, 2018: An online petition called “save the bees”.

Prove that you take your online community’s interests seriously by including the topics that are important to your users in the content planning for your social media channels.

As an online or social media editor, you know best how to produce great stories for Facebook, Twitter or Youtube.

With Crowdalyzer, you will never again run out of ideas for stories! You will stumble upon surprising content from the broad networks of your extended online community, allowing you to focus on research and production.

In addition, Crowdalyzer detects fake news circulating in your online community. Learn more.